Look at the ads in the Sunday papers but ONLY look at the rebates. Ignore the monthly payments or prices, they are almost always phony. Some dealers have been known to add a supplemental window sticker on a vehicle that shows body side moldings. They charge up to $300 for a $20 item. They do this so they can run a Sunday ad that says "$10,000 discount from MSRP". In case you were wondering, MSRP stands for Manufacturer Suggested Retail Price. Now the first lie is that the phony discount is really off of DSRP, Dealer Suggested Retail Price or the "We Think You’re Stupid" sticker. Also, while on the subject of stickers, look out for the supplemental sticker that uses the term "ADP". They will tell you this stands for Additional Dealer Products, in reality it means, Additional Dealer Profit.

One thing you can do is find a website like www.cartipsonline.com that will tell you not only what incentives are on vehicles for the customer, but will also inform you as to dealer incentives. Sometimes the factory will give the dealer cash back to help encourage them to move the cars. If you know about this money, you can possibly save thousands of dollars.

Many think that by shopping the dealer’s internet department that will save them a lot of money. Wrong again! All the internet department is for is to get people in who won’t come in for fear of high pressure. The internet guy is always a soft-spoken man or woman who is an expert at putting you at ease. They don’t pressure you like the other salespersons do. However, the typical internet sale is only a few dollars different than the regular showroom floor sale. They average almost identical numbers. It’s the old "put you to sleep" technique.